VSynergize specializes in converting Marketing Qualified Leads to high quality Sales Qualified Leads. A lead becomes qualified when marketing decides that a lead is ready to be moved to sales. Our team has the expertise to bring clicks and capture leads engaging with content. The marketing team engages with these leads, providing them information and scores them based on their actions. These leads become your Marketing Qualified Leads and are handed over to the sales development team

Converting MQLs to SQLs

High quality Leads are the key to a successful business. They improve productivity and minimize cost. Our lead generation programs are designed to suit your marketing and sales processes. Our team is specialized in identifying leads with problems that can be solved by you. We qualify them as a SQL for you.

We ensure optimum conversion rates of your MQLs to SQLs.

Highly Qualified Leads (HQL)

When you outsource your lead generation process, one of the major advantage that becomes visible early on is the performance of unqualified leads. With targets and incentives in place, the sales team goes after the SQLs.

We at Vsynergize nurture these unqualified leads that are usually ignored by the sales team, mature them through continuous interactions and move them to the very edge of the sales funnel. These high quality leads convert faster, bringing down your average sales cycle.


One of the most widely-used methods for qualifying a sales lead is BANT: Budget, Authority, Need and Timeframe. With BANT we effectively identify the right leads for you, separating them from the lost causes allowing you a very strong sales opportunity.

Recognizing the challenges that using BANT just as a checklist could pose, we use it more as a concept. Though your prospect needs to qualify on all four characteristics, we change our approach every time to suit the prospect rather than sticking to a particular "script" or "process".

FAQ - Sales Qualified Leads

How appointment setting is helpful in lead generation?

Appointment setting is one of the most effective methods of lead generation. Here are the reasons:

  • Pre-fixed communication time
  • Client would be in a receptive mode
  • Makes easy for the Client Sales Representative to explain company services/products
  • Client would be able to clear all his/her doubts
  • The salesperson may discover problems, which are holding back client from doing business with the organization Companies have different approaches towards appointment setting, some companies keep dedicated sales personnel for appointment setting, and some outsource these services to lead generation companies.

Contact us today for a FREE consultation and a quote!

vsynergizeoutsourcing mountain