Appointment setters are usually the first impression between a prospect and the company trying to make a sale. Appointment setting is the crucial point which is necessary for creating a sales opportunity. It is setting up an appointment for communication for a salesperson with prospective customers which could turn into a successful deal.
Appointment setters are skilled professionals who are experienced in getting a prospect to agree to scheduling meetings with salespeople. They call possible clients and customers (prospects) to introduce them to your business as well as the products or services it offers. This usually involves using a contact sheet of previously generated qualified leads and scheduling meetings as needed.